ADA is the American with Disabilities Act and is a law that prohibits discrimination on the basis of disability. Its goal is to provide clear and comprehensive standards and regulations throughout all facets of life, including public accommodations and telecommunications.
ADA compliance covers a broad range of areas, but we’re focusing on websites here. The accessibility standards and regulations set forth by ADA are not very specific when it comes to websites. This is where the Web Content Accessibility Guidelines (WCAG) come into play.
The WCAG provides guidelines/documents for web accessibility, published by the World Wide Web Consortium (W3C) — which is the main international standards organization for the Internet. Thus, the WCAG is used until the Department of Justice properly defines regulations specifically addressing the accessibility of websites.
For websites, ADA Compliance is essentially the following of specific techniques that WCAG provides guidance on.
Some people proactively target websites that fail to meet ADA standards in search of a quick payday. As your website grows, it can become a bigger target for potential lawsuits.
To give you an idea, civil penalties for a first violation of ADA compliance can cost as much as $92,000. Subsequent violations carry higher penalties, with costs rising up to approximately $184,000.
That’s why WordPress ADA compliance is a must. On top of helping you avoid legal costs, high accessibility standards also translate to a better user experience for all of your visitors.